Which of the following is required on a funeral establishment's print advertising?

• A. The street address of the establishment
• B. The license number of the establishment
• C. The county in which the establishment is located
• D. The name of the principals of the establishment

Answer: (B)

Showing the license number in print advertising is required because it ties the ad to a licensed funeral establishment and lets the public verify licensure quickly. The license number is a direct link to the board’s records, helping prevent unlicensed or misrepresented services and promoting consumer protection. While other details like a street address, county, or names of principals may appear for clarity or transparency, they are not the specific item that the advertising rules mandate.