Which item must appear on funeral establishment print advertising as a licensing detail?

• A. The street address of the establishment
• B. The license number of the establishment
• C. The county in which the establishment is located
• D. The name of the principals of the establishment

Answer: (B)

The key idea is that advertising must show a credential that proves the establishment is legally licensed. The license number serves as a specific, verifiable credential issued by the state regulator, letting the public confirm that the funeral establishment is licensed and in good standing. Displaying the license number creates accountability and enables easy verification through the licensing board’s records.

The street address is often used for contact purposes, but it doesn’t verify licensure. The county is a geographic detail, not a licensing credential. The principals’ names may identify who runs the business, but they aren’t the formal licensing credential. So the license number is the required licensing detail that must appear.